Privacy Policy
PART A: New Version(Updated on May 24, 2018)
Aliexpress.com and Alibaba.com (each a "Site", together the "Sites") recognize the importance of privacy as
well as the importance of maintaining the confidentiality of personal information. This Privacy Policy
applies to all products and services provided by us and sets out how we collect, use and disclose
information in relation to users of the Sites. This Privacy Policy also applies to use of our services and
products via a mobile device, either through mobile applications or mobile-optimized websites.
A. COLLECTION OF INFORMATION
Your privacy is important to us and we have taken steps to ensure that we do not collect
more information from you than is necessary for us to provide you with our services and to protect your
account:
In connection with any transaction and payment services, or services under our buyer
protection schemes, information, including but not limited to, bank account numbers, billing and delivery
information, credit/debit card numbers, expiration dates and security code and tracking information from
cheques or money orders may be collected to facilitate the sale and purchase as well as the settlement of
purchase price of the products or services transacted on or procured through the Sites.
Your privacy is important to us and we have taken steps to ensure that we do not collect
more information from you than is necessary for us to provide you with our services and to protect your
account:
To enable us to provide our services and products to users, users need to provide certain
categories of data (which may include Personal Data), such as user name, address, phone number, and email
address. If certain data is required, we will let you know at the time of collection. In the event that
users do not provide sufficient data marked as necessary, we may not be able to complete the registration
process or provide certain products or services.
To enable us to provide our services and products to users, users need to provide certain
categories of data (which may include Personal Data), such as user name, address, phone number, and email
address. If certain data is required, we will let you know at the time of collection. In the event that
users do not provide sufficient data marked as necessary, we may not be able to complete the registration
process or provide certain products or services.
B. USE OF PERSONAL DATA
verifying your eligibility to register as a user of the Sites or become a blogger or an
influencer of the Sites;
processing your registration as a user, providing you with a log-in ID for the Sites and
maintaining and managing your registration;
facilitating communication between buyers and sellers on the Sites, processing transactions
and payments, assessing advance withdrawal requests from sellers and providing delivery services;
personalizing our communication with you based on your browsing records, equipment
information we collected and your order history, and performing research or statistical analysis in order to
improve the content and layout of the Sites, and to improve our product offerings and services, including,
for example, using anonymized data for machine learning purposes;
dentifying, developing and marketing products and services that we believe you will value,
including across browsers and devices, in accordance with applicable laws. Cookies or other similar
technologies may be used to provide you with advertising based upon your browsing activities and interests
(see section E. COOKIES below). Where we are required by applicable law, we will seek your consent prior to
sending you communications for marketing purposes; and
C. DISCLOSURE OF PERSONAL DATA
We may disclose and transfer (whether within or outside the jurisdiction of the Alibaba
entity that is the controller) your Personal Data to our partners and to service providers engaged by us to
assist us to provide services to you or who otherwise process Personal Data for purposes described in this
Privacy Policy or notified to you when we collect your Personal Data. Examples of these partners or service
providers include:
marketing platforms, such as Google, Twitter, Facebook, Instagram, and VKontakte, and
providers of analytics services relating to users’ behavior, in order to tailor the content you see when
visiting our Sites. These marketing platforms may combine information they collect on our Sites with data on
their platforms and data they collect from other websites or through other sources in order to conduct
targeted advertising. The activities of these third party marketing platforms are governed by their own
privacy policies, not this Privacy Policy;